Illustration Design
UntilNow has masterfully crafted a visual identity for Kaiso that not only aligns with our vision, but also sets us apart in the marketplace.

Derek Sheen
Founder
Kaiso

UntilNow's illustration studio crafts original, on-brand artwork that cuts through stock imagery and builds recognisable brand worlds. From icon systems to campaign illustration, we design visuals with real personality and purpose.
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What we offer
Our Illustration Design Services
We develop illustration as a system, with a defined style, rules, and toolkit, so your brand has a visual language that scales.
- Brand Illustrations – Original artworks that reflect your brand's voice, values, and personality across every touchpoint.
- Iconography – Cohesive custom icon sets that add clarity, polish, and recognisability to product and marketing.
- Data Visualisation – Illustration that transforms complex information into compelling, memorable visual stories.
- Storyboarding – Visual blueprints that help shape, pitch, and get buy-in for campaigns, videos, and big ideas.
- Infographic Design – Thoughtfully composed layouts that make data clear, memorable, and genuinely shareable.
- Character Design – Expressive brand characters and mascots that add personality to campaigns, product, and content.

How we do it?
Benefits of Custom Illustration Design
Custom illustration gives your brand a visual asset competitors can't copy from a stock library.
- Distinctive Brand Identity – Own a visual language instead of renting it from stock photography or generic icon libraries.
- Emotional Connection – Illustration communicates tone, humour, and warmth that photography often can't.
- Scalable Visual System – Defined styles, grids, and component logic so illustration stays coherent as volume grows.
Hands-On Collaboration – We build styles with your team, then deliver living guidelines and source files you can keep using.
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FAQs
Illustration Design Services
What is custom illustration design?
Custom illustration design is original artwork created specifically for your brand — shaped around your tone, audience, and use cases rather than pulled from a generic stock library.
What kinds of illustration do you create?
Brand illustrations, editorial illustration, icon sets, character design, storyboards, infographics, data visualisation, and campaign artwork — in 2D, 3D, and hybrid styles.
Can you design an illustration system, not just one-offs?
Yes. We often develop full illustration systems — defining style, rules, composition, and a reusable toolkit — so your team can produce new artwork consistently over time.
How long does a custom illustration project take?
Single pieces can take 1–3 weeks. System-level projects (style exploration, rules, and starter assets) typically run 4–8 weeks depending on scope.
Do you handle both digital and print illustration?
Yes — we design for web, product UI, social, editorial, packaging, OOH, and print. Files are delivered to spec for each medium.
Can you match an existing illustration style?
We can. We regularly extend existing styles, add new assets, or evolve systems while keeping continuity with what your audience already recognises.
Do you offer iconography separately from broader illustration?
Yes. Custom icon sets are a standalone service. We design cohesive, grid-aligned icons in the styles and weights your product and brand need.
What about character design for mascots or campaigns?
Absolutely. We design characters with poses, expressions, and behaviour rules so they can live across campaigns, motion, and product.
Results
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Work
Illustration Design Services
Testimonial
In their words
UntilNow has really helped us push a brand that stands out and differentiates. That’s why we are willing to say “we can take that leap forward”.

Kim Hansen
CEO & Co-founder
Cake

