Brand Guidelines
Handle is a unique brand we’re truly proud of. It’s exhilarating to constantly hear from our customers and network how much they love and resonate with it.
Nathan Adler
Co-Founder
Handle
Most brand books gather dust. UntilNow designs guidelines built to be used, from the strategic foundation through to logo systems, colour, typography, illustration, motion, and tone of voice, delivered as a static brand book, a digital brand portal, or both. We design guidelines as the starting point for rollout, not the deliverable that ends the project.
Book a call
What we offer
Our Brand Guidelines Services
We design brand guidelines as a working tool, not a museum piece. The goal is a system your team, agencies, and partners can apply confidently, with enough structure to stay consistent and enough flex to keep evolving.
- Brand Books - Comprehensive brand guidelines documents covering strategy, identity, voice, and application, designed for the people who'll actually use them.
- Digital Brand Portals - Living brand portals built for teams that need to reference, download, and update guidelines daily, with version control and asset management built in.
- Brand Style Guides - Focused style guides for businesses that need quick reference rules across logo, colour, typography, and basic application.
- Guidelines Audits - Audits of existing brand guidelines to identify gaps, inconsistencies, and the friction stopping your team from using them.
- Guidelines Updates - Refreshing existing brand books and portals to reflect brand evolution, new sub brands, or new application contexts.
- Governance Frameworks - Decision frameworks, exception handling, and review processes so the brand stays coherent as it scales across teams and markets.
How we do it?
Benefits of Working with a Brand Guidelines Agency
Good guidelines do real work. They speed up decisions, reduce review cycles, and keep the brand recognisable as the team and the work scale.
- Designed to Be Used - We build guidelines around the way your team actually works, with practical examples, do's and don'ts, and ready to apply assets.
- Scales With the Brand - Systems built to handle new products, sub brands, regions, and channels without falling apart at the seams.
- Reduces Review Friction - Clear rules and worked examples cut down the back and forth on every piece of work, from social posts to investor decks.
- Static or Digital - Delivered as a polished PDF brand book, a digital brand portal with asset management, or both. We help you pick the right format for your team.
Book a call
FAQs
Brand Guidelines Services
Results
Metrics
that matter
No items found.
Work
Brand Guidelines Services
Testimonial
In their words
The collaboration resulted in an authentic brand that embodies Chris O’Brien Lifehouse. We are delighted with the outcomes and believe our updated brand will raise awareness, build trust, and make a positive impact in the community.
Shirin Amirbeaggi
Director of Marketing & Stakeholder Engagement
Chris O'Brien Lifehouse
Recent News
