engagements

Venture Investments

Investing in your success

When it makes sense for everyone involved, we exchange design for equity, investing our capability into your business rather than billing for it in full. UntilNow's venture model is built for founders and companies who want a senior design partner with genuine skin in the game, typically on a part cash, part equity basis. Think of us as a value adding investor who also builds the work.

engagements

Venture Investments

When it makes sense for everyone involved, we exchange design for equity, investing our capability into your business rather than billing for it in full. UntilNow's venture model is built for founders and companies who want a senior design partner with genuine skin in the game, typically on a part cash, part equity basis. Think of us as a value adding investor who also builds the work.

quote icon
Couldn’t recommend UntilNow more — their expertise in product design, branding, and web has been game-changing for our business. They felt like part of our team, deeply invested in helping us refine and realise our vision.
Deeligence

Deeligence

Co-Founder

We are confident in the value we create

We are happy to put a portion of our fees at risk when working with a values-aligned company referred to us by a trusted partner or investor. We have a very simple and transparent approach. We trade part of the value of our services for equity in your company at your current valuation. We aim to only take a very small stake, with the goal of becoming a long-term partner in your success.

Results

$
3.4
B
total client value

Across various industries, we've helped build brands now valued over $3.4b.

$
950
M
raised by our clients

Our clients have secured almost $1B in funding to fuel their growth and innovation.

51.2
x
average value increase

On average, our clients have seen a 51.2x increase in company value after working with us.

Let’s collaborate

Let’s chat
What can we help you with?

We know startup life—because we’ve built our own. Our team came together in a startup, so we’ve lived the rollercoaster. We’ve seen the drag of bloated dev houses and the strain of big-agency price tags. Too often, that kind of overhead stalls or sinks great ideas. That’s why we back early-stage teams with high-impact design and tech. When there’s a strong fit, we’ll even roll up our sleeves and invest our time for equity. You bring the ambition, we’ll help build what’s next.

Engagement

How do we work?

Four ways to work with us, from one-off projects to embedded design partnerships. We'll shape the engagement around your stage, scope, and pace.

Project-based

Suitable for short projects where the scope and team are well defined and the project can be accurately quantified end-to-end.

SUPPORT

We work as a senior team alongside yours, focused on a single outcome against a defined brief and timeline. Either to launch a new website, deliver a rebrand, build a design system, or ship a new app.

Ways of working

  • Detailed project plan with milestones
  • Fixed timeline and budget
  • Defined deliverables
  • Regular progress updates
  • Final handoff with documentation

Retainer-based

Suitable for projects where the scope is subject to change and/or where resources are needed on an ongoing basis.

SUPPORT

A senior design team embedded in your sprint cycles, working alongside product and engineering to ship features, iterate on UI, and run design QA across every release.


Ways of working

  • Embedded in your sprint or campaign cycles
  • Feature work, UI iteration, and design QA
  • Design system maintenance and evolution
  • Mentoring for in house designers
  • Pause or scale month to month

‍

Co-Creation

Tell us what you need and we will work with you to define the best approach.

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

It’s been a highly collaborative process, from the start right through to scale. UntilNow took the time. It’s been a highly collaborative process, from the start right through to scale. UntilNow took the time.

Yosuke Hall

Yosuke Hall

Co-Founder

Carma

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

The team at UntilNow were dedicated and passionate about their work and it showed in the final results.

Angeline Chang

Angeline Chang

Digital Multimedia & Communications

Arkeus

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

UntilNow completely relaunched the Linkby brand and gave us a creative blueprint that matched our global ambitions.

Chris Wirasinha

Chris Wirasinha

Co-Founder

Linkby

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

Working with UntilNow felt organic and like an extension of our team. We knew after the first meeting you understood us as founders, the problem we were solving and were without a doubt the right agency partner.

Carla Penn-Kahn

Carla Penn-Kahn

Co-Founder

ProfitPeak

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

Couldn’t recommend UntilNow more — their expertise in product design, branding, and web has been game-changing for our business. They felt like part of our team, deeply invested in helping us refine and realise our vision.

Elena Tsalanidis

Elena Tsalanidis

Co-Founder

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

Handle is a unique brand we’re truly proud of. It’s exhilarating to constantly hear from our customers and network how much they love and resonate with it.

Nathan Adler

Nathan Adler

Co-Founder

Handle

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

UntilNow helped us shape a product and brand that truly resonated with our vision. Their approach was both strategic and deeply creative—they pushed us to make brave decisions, and backed it up with design that’s intuitive, distinctive, and full of heart. We couldn’t have asked for better design partners.

Angela Liu

Angela Liu

CEO & Co-Founder

KindiCover

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

The work UntilNow did added tens of millions of dollars to the value of our company.

David Solsky

David Solsky

Co-Founder

Envizi (acquired by IBM)

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

UntilNow has really helped us push a brand that stands out and differentiates. That’s why we are willing to say “we can take that leap forward”.

Kim Hansen

Kim Hansen

CEO & Co-Founder

Cake

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

It’s rare that you come across a standout group of talent people like the guys at UntilNow.

John Tabari

John Tabari

Co-Founder

Company not specified

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

As our principal product design partner, UntilNow have helped drive our greatest period of growth.

Tom Gallop

Tom Gallop

Head of Product Experience

Spriggy

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

UntilNow has masterfully crafted a visual identity for Kaiso that not only aligns with our vision, but also sets us apart in the marketplace.

Derek Sheen

Derek Sheen

Founder

Kaiso

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

Working with the UntilNow team has been a dream. Their dedication to going above and beyond have truly made them invaluable partners.

Simon Molner

Simon Molner

Founder & CEO

Flagship

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

The team at UntilNow elevated our brand to world-class. We're already seeing the impact.

Pablo Seoane

Pablo Seoane

CEO

Bigger

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

UntilNow picked the perfect name and crafted a visual identity that resonates with our audience.

Lauren Humphrey

Lauren Humphrey

Co-Founder

Tandem

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

The collaboration resulted in an authentic brand that embodies Chris O’Brien Lifehouse. We are delighted with the outcomes and believe our updated brand will raise awareness and build trust.

Shirin Amirbeaggi

Shirin Amirbeaggi

Director of Marketing & Stakeholder Engagement

Chris O'Brien Lifehouse

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

We are extremely happy with the end result, I can't wait to see our new branding deployed on all our assets.

Mickael Roger

Mickael Roger

Co-Founder

PropHero

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

The team at UntilNow developed a strategic roadmap for our future and then delivered an incredible identity to convey this vision.

Tyler Wilchek

Tyler Wilchek

GM of Marketing

Alternaleaf

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

We think our new brand is fantastic and we’re beyond impressed with the process and team at UntilNow.

Yaniv Bernstein

Yaniv Bernstein

Co-host

The Startup Podcast

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

They are very efficient and have strong expertise in their field. We won't hesitate to recommend their services to startups, scale ups and corporates.

Enguerrand Vidor

Enguerrand Vidor

CEO

Sven

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

UntilNow nailed the brief. It was disruptive, innovative and exceptionally polished.

Tony Gruebner

Tony Gruebner

Chief Marketing Officer

Pepperstone

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

They think holistically and have a meticulous eye for detail. The team is a mix of super talented designers, engineers and conceptual thinkers.

Carl Prins

Carl Prins

CEO and Co-Founder

Pathzero

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

It was a highly collaborative process that enabled us to experiment with a wide variety of ideas and to incorporate findings quickly.

Yosuke Hall

Yosuke Hall

Co-Founder

Carma

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

They showed a unique ability to put themselves in our users’ shoes and perceive how they might interact with our product with an incredible awareness of the engineering perspective.

Danny Sandler

Danny Sandler

Co-Founder

Contrax

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

The team took my scraps of a brief and intuitively knew what would resonate best with our audience.

Taryn Williams

Taryn Williams

Founder and CEO

Company not specified

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

UntilNow was able to bridge the gap between design and business, working closely with the team to help us break down complex UX problems and generate actionable insights.

Ricky Marcon

Ricky Marcon

Co-Founder

Giggable

*Estimation are in US Dollars and are subject of revision yearly.

What our clients say

By taking the time to develop a genuine understanding of our business and where we want to go UntilNow have created a powerful new visual identity that has been transformative for our us.

Andy Williamson

Andy Williamson

CEO

BoozeBud

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UX/UI Audits

We don't audit to impress you. We audit to give your team a list they can ship. UntilNow's UX/UI audits combine heuristic evaluation, analytics review, and user behaviour data to surface the highest impact fixes, then deliver them as prioritised, scoped recommendations, not vague observations and screenshots.

Localisation and Translation

Most localised sites are translated, not localised. The difference shows. UntilNow runs website and product localisation as design, copy, and engineering in one engagement, with hreflang setup, CMS architecture, transcreation, and regional UX considerations built in from the start. Brand intact, locally credible, technically sound.

Concept Validation

A validation project's job is to make the team argue about the right things faster. UntilNow runs concept validation sprints designed to test ideas with real users, surface the questions worth answering, and produce shippable decisions, not pretty deliverables that sit in a Drive folder.

MVP Design and Build

A real MVP is the smallest version that can prove the bet. Most aren't. UntilNow builds production grade MVPs designed to test the idea with real users without becoming the technical debt you spend the next two years rebuilding. Strategy, design, and engineering from one team, with no code or code based on what fits the product, not what fits the agency.

AI Image Libraries

Generic AI imagery all looks the same and clashes with the brand system the moment it lands. UntilNow trains custom AI image libraries built around your visual identity, with curated style references, prompt frameworks, and governance rules so your team can generate on brand imagery on demand. Bespoke imagery, at the scale and speed AI makes possible, without the AI weirdness.

AI-Powered Creative

AI isn't replacing designers. It's giving good ones more leverage. UntilNow runs AI as part of a hybrid creative workflow, with brief, generation, curation, and craft handled by the same team. Faster turnarounds, more variants, and the same brand bar. No AI weirdness, no agentic everything theatre, just creative that earns its place.

Email Templates

Email is the most read brand channel most companies treat like a footnote. UntilNow designs and codes responsive email systems for marketing, lifecycle, and transactional flows, with branded templates, modular components, and ESP setup in one engagement. Built once, used by your team for years.

Packaging and Merchandise Design

Shelf is the most honest place to test a brand. UntilNow designs packaging that earns the sale, the second look, and the repeat. Structure, graphics, copy, finish, and production ready dielines designed together, with the same rigour we bring to digital.

Print Design

Digital is loud. Print is intentional. UntilNow designs print that earns its place in someone's hands, from annual reports and editorial books to brochures, packaging, and environmental graphics. We work with trusted production partners and pair print with the broader brand system, so what lands looks and feels like one considered whole.

Ebook and Report Design

The average gated whitepaper is read for 47 seconds. Most reports don't earn longer. UntilNow designs reports, ebooks, and whitepapers as proper publications, with structure, hierarchy, and information design built to hold attention past the cover. Annual reports, research, impact reports, and editorial style ebooks designed for marketing, comms, and corporate content teams.

Presentation Design

A great deck doesn't decorate the story. It sharpens it. UntilNow designs presentations as a strategic partner, not a slide polisher, with structure, narrative, and visual craft built together. Investor pitches, sales decks, conference keynotes, and branded template systems your team can run with for years.

Android App Development

UntilNow blends design precision with technical excellence to create mobile experiences that perform beautifully across devices. From strategy to Google Play launch, we help businesses transform ideas into powerful, high-performing Android applications.

iOS App Development

At UntilNow, we design and develop iOS applications that blend technical excellence with intuitive user experience. Our iOS app development team combines strategy, design, and engineering to create secure, scalable, and high-performing apps for iPhone, iPad, and Apple Watch. Whether you are building a new product or improving an existing one, we deliver apps that engage users and grow your business.

Website Design

At UntilNow, we design and build websites that do more than look good. They drive business results. Our approach blends strategy, UX and technical precision to create responsive, user-centred designs that engage audiences and scale with confidence. Whether you are launching your first site or reimagining an established brand, we design digital experiences that turn ideas into impact.

Digital Product Design

UntilNow combines strategy, research, and design to create experiences that feel effortless and perform powerfully. From early discovery to usability testing, we help brands design products that engage users and scale with success.

Brand Positioning

Most brands aren't unclear, they're unpositioned. UntilNow runs focused brand positioning engagements with founders, marketing leaders, and exec teams to define category frame, audience, and competitive difference, then translate the work into messaging, product, and go to market language your team can apply on Monday.

Webflow Development

UntilNow helps ambitious brands design and build fast, scalable, and conversion-focused websites on Webflow. We combine strategic UX, clean development, and design precision to create flexible, SEO-friendly sites that deliver measurable business results. From Figma to launch, our Webflow experts bring your ideas to life with clarity and craftsmanship.

UX/UI Design

We design intuitive digital experiences that connect aesthetics with performance. UntilNow’s team blends research, strategy, and design craft to turn ideas into functional, conversion-optimised interfaces that users love to interact with.

Tone of Voice

Paste your last three customer emails into a doc. Do they sound like the same brand? UntilNow develops tone of voice systems that pass the test, with voice principles, do's and don'ts, and worked examples your writers can actually use. We pair voice work with copywriting and product UX writing so the system holds across every surface, not just the homepage.

Social Media Design

UntilNow is a Sydney-based social media studio that helps brands cut through the noise. We craft scroll-stopping content, manage campaigns, and turn engagement into measurable growth. With data-led insights and platform-specific strategies, we help you connect, convert, and grow.

SEO Optimisation

SEO advice that ruins your home page is bad advice. UntilNow runs SEO inside the design system, not against it, blending technical audits, on page optimisation, content strategy, and Core Web Vitals work for brands that care how the site reads as well as how it ranks. We've done the work on our own SEO, the same approach we'll bring to yours.

No Code Dev

Need to ship something real without waiting for an engineering team? UntilNow builds production ready websites and web apps in Webflow, Framer, Bubble, and Airtable, with the engineering rigour to keep them fast, scalable, and easy for your team to own. Platform selection, architecture, and handover all handled in one engagement, so what you launch keeps working long after we're gone.

Motion Design

At UntilNow, we design motion that moves people. Our motion design studio in Australia blends storytelling, animation, and design to create visuals that express brand identity, enhance engagement, and communicate ideas with clarity and emotion. From product demos to brand films, we craft motion experiences that connect strategy with creativity.

AI Automation

Streamline workflows, reduce costs, and scale faster with intelligent automation designed for your business. UntilNow helps teams integrate AI solutions that work, from marketing automation to operations and data analytics.

Innovation Strategy

Innovation work shouldn't take a year and end in a slide deck. UntilNow runs focused innovation strategy engagements with founders, exec teams, and product leaders to identify the right opportunities, validate them with real users and real data, and design a roadmap that produces shippable outcomes. Strategy and prototypes from the same team, so the bet gets tested, not theorised.

Illustration Design

UntilNow's illustration studio crafts original, on-brand artwork that cuts through stock imagery and builds recognisable brand worlds. From icon systems to campaign illustration, we design visuals with real personality and purpose.

Design Systems

UntilNow designs and delivers production-ready design systems that unite designers, developers and AI tooling under one shared language. From foundations and tokens to Storybook documentation, we help teams ship consistent, accessible product faster.

Copywriting

UntilNow's writers partner with brand, product, and marketing teams to craft copy with a clear point of view. From brand messaging frameworks to long-form editorial and ad copy, we make sure what you say is worth hearing.

Messaging Frameworks

Most messaging problems aren't copywriting problems, they're clarity problems. UntilNow builds messaging frameworks that resolve the debate, with primary messages, pillar messages, proof points, and audience specific variations your team can apply across web, sales, product, and campaign work. One framework, no more reinventing the wheel on every brief.

Ad Creative

UntilNow helps brands cut through cluttered feeds with ads that mix strategy, craft, and performance thinking. From single assets to full campaigns, we deliver creative that earns attention and drives measurable action.

Brand Guidelines

Most brand books gather dust. UntilNow designs guidelines built to be used, from the strategic foundation through to logo systems, colour, typography, illustration, motion, and tone of voice, delivered as a static brand book, a digital brand portal, or both. We design guidelines as the starting point for rollout, not the deliverable that ends the project.

App Development

Bring your idea to life with UntilNow’s app development services in Australia. From mobile to web apps, our team partners with you to design and build digital products that inspire engagement and drive meaningful business growth. We combine strategy, design, and development to deliver clarity from concept to launch.

Brand Strategy

Most brand strategy decks die in a Drive folder. We design ours not to. UntilNow partners with founders, marketing leaders, and exec teams to define positioning, architecture, and messaging in formats built for execution, with sharp deliverables your team can act on Monday morning.

Brand Naming

A name is more than a word. It is the beginning of your brand story. At UntilNow, we help you create names that are distinctive, memorable, and strategically aligned with your business vision. From startups to rebrands, our brand naming services combine creativity, clarity, and strategy to ensure your name connects and endures.

Website Development

At UntilNow, we design and develop websites that combine strategy, creativity, and performance. Whether you’re launching a startup or scaling a growing brand, our team partners with you to craft digital experiences that connect, convert, and grow with your business. Every site is built for clarity, scalability, and long-term success.

Visual Identity

UntilNow’s visual identity agency shapes how brands are seen, felt, and remembered through clear systems of design, colour, and language. We partner with businesses to craft identities that express who they are, consistently and confidently across every medium.

User Research Agency

At UntilNow, we uncover how people think, feel, and behave to create digital experiences that truly connect. Our user research studio combines qualitative and quantitative insights to remove guesswork, reduce risk, and inform smarter design decisions. Through usability testing, audience analysis, and behavioural research, we help you build products that are not only functional but deeply human.

FAQs

What is a venture partnership?
A venture partnership is an arrangement where UntilNow exchanges some or all of its fee for equity in your business, usually on a part cash, part equity basis. We invest our design capability in return for a stake in the outcome.
How does the part cash, part equity model work?
Rather than billing the full fee, we agree a split between cash and equity. This preserves your cash while giving us a share in the value we help create. [VERIFY: confirm typical cash to equity split ranges]
What does it mean for UntilNow to be the design cofounder?
In select cases we take on the design cofounder role, owning the design and product function of a new venture from the ground up rather than working as an external supplier.
What are the three venture models?
Project based ventures suit short, well defined builds. Retainer based ventures suit work where the scope may change or ongoing resource is needed. Cocreation ventures are for studios, investors, or companies that need a design cofounder to launch something new.
Who are venture partnerships suited to?
They suit founders, studios, and investors building something new, where a senior design partner with a stake can meaningfully shape the outcome.
How do you decide whether to take equity?
We assess fit, stage, and the opportunity together before agreeing any structure. A venture partnership only goes ahead when it makes sense for everyone involved. [VERIFY: confirm venture selection criteria and decision process]
How much equity does UntilNow take?
Equity depends on the scope of work, the stage of the business, and the balance of cash in the deal. Terms are agreed transparently at the outset. [VERIFY: confirm whether equity ranges or guidelines can be published]
Can a venture partnership start as a normal project?
Yes. Some partnerships begin as a standard project or retainer and move into an equity arrangement once the fit and the opportunity are clear.
What stage of business is the best fit?
Venture partnerships often suit early stage companies and new launches, though later stage ventures can fit where design is central to growth. [VERIFY: confirm preferred company stage for venture deals]
How do I explore a venture partnership with UntilNow?
Start a conversation about your venture and goals. If there is a fit, we will propose a structure across cash, equity, and the right engagement model.
Who do we work with

Some of our clients

From early-stage startups to ambitious scaleups, we partner with bold teams bringing transformative ideas to life. Each collaboration reflects our passion for crafting thoughtful, impactful solutions—whether it’s building memorable brands, designing seamless digital experiences, or solving complex challenges with clarity and purpose. Together, we create work that drives progress and leaves a lasting impression.

Why we started

Founders are stretched thin trying to make progress on multiple fronts, whilst tirelessly seeking capital and talent. Design plays a critical role in a company’s success, but its value is often misunderstood. Great design creates a seamless, intuitive experience that aligns with user needs and expectations. It not only attracts new users but also keeps them engaged and satisfied, building loyalty and driving long-term business value.

Knowing where to get the right design support is tough. Big agencies are often cost-prohibitive. Freelancers and internal hires often lack all the skills that you need.

That’s where UntilNow comes in.

We combine real-world expertise with a deep understanding of the startup journey. We provide founders with both advice and execution. Helping them scale from idea to growth with the right combination of expertise at every step of the way.

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