Methodology

MVP

Remove ambiguity and watch your idea come to life through an end-to-end designed MVP. We sweat the details but work fast, resulting in a delightful product that converts quickly.

UntilNow · MVP

They are very efficient and have strong expertise in their field. We won't hesitate to recommend their services to startups, scale ups and corporates.

Enguerrand Vidor

Enguerrand Vidor

,

CEO

at

Sven

Project

MVP

Remove ambiguity and watch your idea come to life through an end-to-end designed MVP. We sweat the details but work fast, resulting in a delightful product that converts quickly.

UntilNow · MVP
Overview

Why would I need this?

Remove ambiguity and watch your idea come to life through an end-to-end designed MVP. We sweat the details so your idea translates into a delightful product that your customers will love using.

Phases

How does it work?

1

Discovery

Engage directly with potential customers to grasp their pain points and jobs-to-be-done. We create qualitative and quantitative insights to refine the core problem statements that guide us in the next phase.

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2‍

Shaping

Ideate, rapidly prototype and test a number of possible solutions to the problems defined until we build conviction your customers find the solution valuable.

3‍

Scoping

With a tight understanding of the user problems and what an effective solution looks like, we work to define your first product by prioritising the use cases that give you (and your customers) the most bang for your buck.

4‍

Blueprint

The devil is in the details, and we are certified exorcists. From the first touchpoint with your product to the ‘a-ha’ moment and beyond, we define every detail of your MVP.

5

Analytics (Optional)

Create event definitions and a comprehensive tracking plan, so you’re not flying blind once your MVP is in market.

6

No-Code or Custom Development (Optional)

We have access to fantastic engineers both locally and abroad who move fast and communicate effectively.

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Phases

How does it work?

Discovery

Engage directly with potential customers to grasp their pain points and jobs-to-be-done. We create qualitative and quantitative insights to refine the core problem statements that guide us in the next phase.

Shaping

Ideate, rapidly prototype and test a number of possible solutions to the problems defined until we build conviction your customers find the solution valuable.

Scoping

With a tight understanding of the user problems and what an effective solution looks like, we work to define your first product by prioritising the use cases that give you (and your customers) the most bang for your buck.

Blueprint

The devil is in the details, and we are certified exorcists. From the first touchpoint with your product to the ‘a-ha’ moment and beyond, we define every detail of your MVP.

Analytics (Optional)

Create event definitions and a comprehensive tracking plan, so you’re not flying blind once your MVP is in market.

No-Code or Custom Development (Optional)

We have access to fantastic engineers both locally and abroad who move fast and communicate effectively.

Phases

How does it work?

Discovery

Engage directly with potential customers to grasp their pain points and jobs-to-be-done. We create qualitative and quantitative insights to refine the core problem statements that guide us in the next phase.

Shaping

Ideate, rapidly prototype and test a number of possible solutions to the problems defined until we build conviction your customers find the solution valuable.

Scoping

With a tight understanding of the user problems and what an effective solution looks like, we work to define your first product by prioritising the use cases that give you (and your customers) the most bang for your buck.

Blueprint

The devil is in the details, and we are certified exorcists. From the first touchpoint with your product to the ‘a-ha’ moment and beyond, we define every detail of your MVP.

Analytics (Optional)

Create event definitions and a comprehensive tracking plan, so you’re not flying blind once your MVP is in market.

No-Code or Custom Development (Optional)

We have access to fantastic engineers both locally and abroad who move fast and communicate effectively.

Capabilities and activities

What kind of work does this cover?

We combine decades of brand and product experience across industries and around the world with current best practices in digital design and transformation to help our clients create brands that connect with customers and provide a stable platform for future growth.

Market research

Embark on a market safari, uncovering insights and opportunities in the wild terrains of consumer behavior and competition.

Native App development

Forge digital keys to new worlds, crafting mobile apps that are not just functional, but fantastically user-friendly.

Pricing & monetisation

Master the art of value, spinning pricing strategies into revenue-generating gold while keeping customers enchanted.

Digital product design

Sculpt digital masterpieces, where form meets function in a dance of user-centric design and innovative problem-solving.

Product discovery

Set sail on a voyage of discovery, charting unknown territories to unearth hidden product gems and opportunities.

UX/UI Design

Orchestrate digital symphonies, where every click, swipe, and scroll is a note in a harmonious user experience masterpiece.

Testimonials

The team at UntilNow quickly understood what we were trying to create with Contrax. They showed a unique ability to put themselves in our users’ shoes and perceive how they might interact with our product. Not only that, but they also have an incredible awareness of the engineering perspective and as a result, produce designs that are practical and efficient to build. They love a challenge and work well in an agile environment. They are responsive and proactive and continue to add incredible value to our business

Danny Sandler

Danny Sandler

,

Co-founder

at

Contrax

Results

34
+
Digital products shipped
$
900
M
Total funding raised by our clients
26
+
Industries

The DNA that makes up UntilNow

We built a team with a unique mix of in-house and agency experience.

Case studies

Kaiso

Kaiso

ISO compliance never felt (and looked) so good.

Sven

Sven

Taking the pain out of temporary work

The Startup Podcast

The Startup Podcast

Refreshing the identity of the startup scene’s most insightful podcast.

FAQs

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Francesco de Chirico
Ben Smith
Nico Alexiev
Berty Bhuruth

Are you thinking what we’re thinking?

If all makes sense and you would like to learn more about how we can help. Let’s jump on call... no strings attached... we promise.

Perfect for

Early Stages

Start Up

Enterprise

Estimated pricing

Project timing

Generally between 8 to 10 weeks

What you get

You'll get access to a team that has done this time and time again. We'll work alongside you as we shape, scope, design and build your final MVP. We'll stress test and analyse all possible routes, optimising for speed so you can get your product into market as quickly as possible

What we’ll focus on

Customer interview recruitment

Customer research report

Solution prototypes

Usability testing

Solution Blueprint

User stories for development

Analytics: user event tracking plan (Optional)

Development: MVP Built and Tested (Optional)