Project

Design Sprint

This framework approach is a great way to address a specific challenge or develop a new product or feature. Featuring a cross-functional team, the approach takes one week.

UntilNow · Design Sprint

It’s rare that you come across a standout group of talent people like the guys at UntilNow.

John Tabari

John Tabari

,

Cofounder

at

Project

Design Sprint

This framework approach is a great way to address a specific challenge or develop a new product or feature. Featuring a cross-functional team, the approach takes one week.

UntilNow · Design Sprint
Overview

Why would I need this?

A design sprint is a collaborative framework for problem-solving and idea testing, popularised by Google Ventures. It involves a cross-functional team working together to address a specific challenge or develop a new product or feature.

Phases

How does it work?

1

Understand

The team begins by gaining a deep understanding of the problem at hand, exploring user needs, and defining the goals and objectives of the sprint.

2‍

Sketch

Participants individually generate a wide range of ideas and solutions through sketching. This phase encourages divergent thinking and encourages participants to explore different approaches.

3‍

Decide

The team then reviews and shares their sketches, discussing the merits and potential of each idea. Through discussions, debates, and voting, they collectively decide on the most promising solution to pursue.

4‍

Prototype

In this phase, a rapid but realistic prototype of the chosen solution is created. The prototype can be a digital mockup, a storyboard, or even a physical model, depending on the nature of the problem.

5

Validate

The final phase involves testing the prototype with targeted users or stakeholders. Through interviews or usability tests, the team gathers feedback and insights to validate the solution and identify areas for improvement.

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Phases

How does it work?

Understand

The team begins by gaining a deep understanding of the problem at hand, exploring user needs, and defining the goals and objectives of the sprint.

Sketch

Participants individually generate a wide range of ideas and solutions through sketching. This phase encourages divergent thinking and encourages participants to explore different approaches.

Decide

The team then reviews and shares their sketches, discussing the merits and potential of each idea. Through discussions, debates, and voting, they collectively decide on the most promising solution to pursue.

Prototype

In this phase, a rapid but realistic prototype of the chosen solution is created. The prototype can be a digital mockup, a storyboard, or even a physical model, depending on the nature of the problem.

Validate

The final phase involves testing the prototype with targeted users or stakeholders. Through interviews or usability tests, the team gathers feedback and insights to validate the solution and identify areas for improvement.

Phases

How does it work?

Understand

The team begins by gaining a deep understanding of the problem at hand, exploring user needs, and defining the goals and objectives of the sprint.

Sketch

Participants individually generate a wide range of ideas and solutions through sketching. This phase encourages divergent thinking and encourages participants to explore different approaches.

Decide

The team then reviews and shares their sketches, discussing the merits and potential of each idea. Through discussions, debates, and voting, they collectively decide on the most promising solution to pursue.

Prototype

In this phase, a rapid but realistic prototype of the chosen solution is created. The prototype can be a digital mockup, a storyboard, or even a physical model, depending on the nature of the problem.

Validate

The final phase involves testing the prototype with targeted users or stakeholders. Through interviews or usability tests, the team gathers feedback and insights to validate the solution and identify areas for improvement.

Capabilities and activities

What kind of work does this cover?

We combine decades of brand and product experience across industries and around the world with current best practices in digital design and transformation to help our clients create brands that connect with customers and provide a stable platform for future growth.

Brand Architecture

Create structure for your brand, including sub-brands and nomenclature.

Growth marketing

High performance marketing, specifically focused on gaining immediate traction.

Icon libraries

Custom icon libraries designed inline with your brand provide clarity and consistency.

Motion Design

Animation in both 2D and 3D, increasing the visual impact of your brand and communication.

Product Design

Sculpt digital masterpieces, where form meets function in a dance of user-centric design and innovative problem-solving.

Product-led growth

Harnessing the power of your product to inform acquisition, conversion and retention opportunities.

Social media strategy

Linking your marketing objectives into action plans optimised for key social channels.

UX/UI Design

Orchestrate digital symphonies, where every click, swipe, and scroll is a note in a harmonious user experience masterpiece.

Testimonials

The collaboration resulted in an authentic brand that embodies Chris O’Brien Lifehouse. We are delighted with the outcomes and believe our updated brand will raise awareness, build trust, and make a positive impact in the community.

Shirin Amirbeaggi

Shirin Amirbeaggi

,

Director of Marketing & Stakeholder Engagement

at

Chris O'Brien Lifehouse

Results

Digital products shipped
+
34
Total funding raised by our clients
+
$900M+
Industries
+
26+
Francesco de Chirico
Ben Smith

Are you thinking what we’re thinking?

If all makes sense and you would like to learn more about how we can help. Let’s jump on call... no strings attached... we promise.

Perfect for

Early Stages

Enterprise

Scale up

Start Up

Estimated pricing

Project timing

Generally we like to keep design sprints short and focused, so anywhere between 1 to 3 weeks is ideal.

What you get

We guide you through an intensive, focused process that cuts out the chaff ensuring you get a high quality, rigorously wrestled with end result. We'll work towards a clear end solution, and then sense check all assumptions with real customers/users that we have recruited specifically for you. It'll be fun, intense and fast.

What we’ll focus on

Market analysis report

Customer interview recruitment

Customer research report

Competitors gap analysis highlighting unmet needs

Assessment of potential technical challenges and solutions

Breakdown of potential pricing strategies

Distribution channel analysis and recommendations

FAQs

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The DNA that makes up UntilNow

We built a team with a unique mix of in-house and agency experience.

Case studies

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Amplifyr

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Products are multidimensional.
So are we.

UntilNow Team

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